Revenue Hits High in First Three Quarters, EPS Reaches 2.4元
H.H. Galaxy(2949) reported consolidated revenue of 49.66億元 for the first three quarters, up 27.67% year-on-year, a record high for the same period in history, with cumulative net profit attributable to parent company owners of 0.72億元, up 7.95% year-on-year, the second-highest for the same period in history, and earnings per share of 2.4元. Of this, single-quarter revenue in the third quarter was 18.02億元, up 36.46% year-on-year, net profit attributable to parent company owners grew by nearly 4成 year-on-year, and earnings per share was 0.72元. With continued optimization of its brand client mix, expanded operating scale, and gradual adoption of AI technology in marketing and e-commerce operations, the company is optimistic about the potential for continued improvement in medium- to long-term operating efficiency and profitability.
Deploying AI Commerce, Entering ChatGPT Advertising
Generative AI is gradually changing how consumers search for products, compare brands, and make purchasing decisions, bringing a new wave of traffic-entrance transformation to the e-commerce industry. H.H. Galaxy is actively capturing AI commerce trends and has recently taken the lead in helping brand clients place actual ChatGPT ads, deploying new marketing opportunities in AI conversational scenarios. Initially using brand official websites and large e-commerce platforms as the main traffic destinations, related traffic referrals from external large channels have also been successively connected and launched, helping brands open new consumer touchpoints beyond traditional search, social media, and e-commerce platforms.
From Integrated Marketing to Logistics, Strengthening Long-term Competitiveness
H.H. Galaxy stated that the development of AI technology not only brings new advertising media but may also gradually change consumers' future shopping journeys. In addition to mastering new types of traffic entrances, brand owners must also have integrated capabilities in product information management, precision marketing, cross-platform transactions, and back-end logistics fulfillment. The company continues to explore AI applications in product recommendations, ad placement, and operational efficiency, aiming to further improve brand clients' operating results and create new service growth opportunities.
Optimizing Client Mix, Building Profit Momentum
In its existing business, H.H. Galaxy has in recent years continued to optimize its client mix, gradually adjusting low-gross-margin projects, actively pursuing new brand clients with higher added value, while deepening the service scope for existing clients. By integrating digital marketing, member management, cross-platform sales, and warehousing and logistics services, the company is committed to increasing the operating contribution of each brand, and gradually improving overall operating efficiency through scaled operations and process optimization. In content marketing, it has executed over a thousand livestream sessions cumulatively this year, integrating short videos, content-driven shopping, brand stores, and precision ad placement to help brands improve advertising return on investment. In logistics, it improves inventory management, shipping efficiency, and customer service quality through scaled warehousing, cross-platform order integration, and AI-assisted operations, meeting rapid delivery needs such as next-day arrival.